Email Marketing ASP Tool
REACT (RedEye Email and Communication Tool)
REACT is a new email marketing ASP tool providing users with the capability to design, build, deliver and report on email marketing campaigns.
REACT is intuitive, easy to use and makes the whole process of sending email marketing campaigns fast and efficient. Whilst the intelligent reporting technology provides clear information on the delivery of email marketing campaigns, the integrated interface allows you to extract detailed data regarding your email marketing to help you understand ROI and improve campaign performance.
This powerful ASP tool can be used in the following ways to help improve email marketing:
- The advanced software enables deployment of automated behavioural email campaigns for a targeted and personalised email marketing strategy.
- Use REACT to create emails based on online behavioural information accessed from RedEye’s unique database of customer activity. Incorporating RedEye’s in-house segmentation tool will allow you to segment customers into hundreds of different variables of online customer behaviour.
- An A/B Testing facility is included to help optimise the response of your email marketing campaigns.
- An integrated mobile marketing interface is featured for in depth reporting of mobile marketing campaigns.
- Segmentation and dynamic content modules can be obtained from the email marketing tool for developing relevant email marketing communications.
Why use REACT?
By combining email and intelligent ROI based reporting in an integrated easy to use interface, our ASP tool not only allows clients to independently deploy highly personalised email messages to thousands of customers and monitor the effectiveness of all email campaigns but also drives return on investment in excess of any other similar solution.
RedEye’s own expert developers have designed and created this powerful email marketing tool, ensuring it includes the highest standard of technology available in an easy to use interface.
As the leaders in behavioural email RedEye prides itself on creating relevant and timely emails for all client campaigns. Even if you do not require a fully managed service, REACT will help you achieve RedEye’s high standard of targeted email marketing.
As well providing full installation and training, RedEye’s unique client services team is available for all support from technical to strategic when using REACT.
To find out more call 020 7730 9958 or submit an online enquiry.




