SMS & Mobile Marketing
In 2011 smartphone sales overtook the sales of PC’s and the regularity with which smart phone users shop on-line is still growing rapidly. Sending timely messages to your customers’ pockets, is one of the most direct ways to communicate with them.
Why use RedEye?
Whether you’re simply looking for a reliable provider for your text messaging campaigns, or a campaign management solution to build you an SMS database, RedEye can help you:
- automatically send messages in response to enquiries;
- send messages triggered by current or past events;
- run polls, surveys and competitions;
- develop behavioural SMS triggers;
- co-ordinate email and SMS strategies;
- tag, track and report on Apps;
- identify and segment mobile browsers.
The detail…
Not only can we manage your SMS database so that selected groups or individuals get timely targeted messages; RedEye can develop and manage a bespoke SMS strategy.
RedEye can segment and analyse your SMS database and we advise on the best way to test SMS messaging and help to control the delivery rate of campaigns so that responses don’t swamp your resources. This is especially important if your campaign will generate a phone response. Taking all these steps together ensures campaign effectiveness is maximised along with ROI.
All clients have direct, online access to our comprehensive reporting and analytics tools, allowing them to monitor the delivery and performance of their campaigns and make changes on the fly.
This is backed up with the objective viewpoint of a dedicated team of direct marketing professionals, who are there to help you interpret results and translate them into meaningful insights for your next campaign.
