Missed our Jan 15 Lifecyle Marketing Volume 2 Webinar – View it on playback

No matter how great your website is, not all users who visit will immediately buy something. However, if they have taken the time to register for your email communication, obviously they have expressed an interest in your company. If nurtured the right way, they could become buying customers.

Join RedEye’s Matthew Kelleher, Bill McGowan and Shannon Smith for this webinar looking at Stage 2 of the email lifecycle: conversion. They’ll explain how to use email to convert more subscribed users into buying customers and will look at the strategies of pre-purchase email programs, including:

• Welcome
• Browser
• Wish list
• Abandonment
• Personal triggers
• And more!

Incorporating these into your pre-purchase email programs will make them much more effective and help you convert more registrants into buyers. The webinar will review real life case studies with demonstrated results.

For more information and to view on playback, click here

SPEAKERS

Matthew Kelleher
Chief Commercial Officer
RedEye International

Shannon Smith
VP, Business Development
RedEye Inc.

Bill McGowan
VP, Business Development
RedEye Inc.

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