HIGHLY STRATEGIC THINKING.
HIGHLY SOPHISTICATED SOFTWARE.
HIGHLY SUCCESSFUL CAMPAIGNS.

 

Understanding online user behaviour and using this to optimise an online business has always been at the heart of RedEye’s solutions.

Since 1997 we have been combining sophisticated technology with creative, strategic thinking to produce highly effective data driven marketing campaigns. Through doing this we are able to greatly improve conversion and generate a huge return on investment for our clients.

 

  • 1997 - IN THE BEGINNING

    RedEye is founded in London

    The philosophy: by using analytics to understand customer behaviour, companies can provide a better online customer service, which will improve conversion.

  • 1998 – DATA PIONEERS

    Post click analysis introduced

    RedEye devises the first solution to measure post click banner activity.

  • 2001 – BEHAVIOURAL EMAIL PIONEERS

    RedEye launches the first behavioural email programme

    A registered not purchased programme is produced for William Hill.

     

  • 2005 – EMAIL EXPANSION

    The acquisition of e-rm

    RedEye acquires e-relationship marketing (e-rm) optimising the company’s integration of web analytics with email marketing.

     

  • 2006 – IT’S ALL ABOUT OPTIMISATION

    The acquisition of optimum.web

    Optimum.web becomes part of RedEye expanding the company’s products and services to include website optimisation through UX-driven testing and analysis.

     

  • 2010 – GERMAN ENGINEERING

    Dusseldorf office opens

    RedEye opens its first international office and the company wins its first award for ‘Best use of Email’.

     

  • 2011 – ACROSS THE POND

    RedEye expands to the States

    RedEye is able to offer its products and services globally. The company wins its second award for ‘Most Effective Online Campaign Optimiser’.

     

  • TODAY – AS PROUD AS PUNCH

    A multi award winning global company

    With a cabinet full of accolades and over 100 employees worldwide, RedEye still prides itself today on its core values; understanding online customer data to provide targeted marketing communication. Helping over 100 companies (internationally) we ensure all clients receive ongoing technical and strategic support to help them achieve their business goals.

     

Achievements & Awards

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Meet the Team

Marketing has always been as much about the people as the technology.

We pride ourselves on acquiring a specialised team dedicated to helping clients achieve their online business and marketing goals.

Careers

At RedEye we are looking to recruit highly motivated and ambitious professionals wanting to expand their skills within the online marketing industry. If you’re looking for a new challenge and are eager to get ahead in this fast paced business we can offer the opportunity to work with some of the UK’s biggest brands and be part of a young and vibrant team.

Find out more

Our Partners

We help you deliver advanced solutions and services for marketing automation, email marketing and UX

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