Marketing Automation

A smarter way to build your automation campaigns

Enjoy being able to simplify and streamline your workload by building, managing and optimising your marketing automation campaigns in one place.

Email, SMS, retargeting and web push can all be automated

Create automated workflows using multiple channels

Deliver seamless multichannel experiences with our powerful customer journey builder.

Take your customers on automated journeys proven to increase conversion

Personalised communications to each and every individual

Adapt the messaging to each customer at the right point in their lifecycle based on their responses.

Create triggers that send campaigns out automatically

Automatically react to changing customer behaviours

Let your customers’ behaviours and actions guide them along their own personalised journeys.

A flexible and easy to use campaign canvas for creating automated workflows for email and SMS

Intuitive campaign workflow builder to make your life easier

Our customer journey builder is loved by our users and cited as one of the most easy to use, yet flexible, automation tools on the market.


Use the drag-and-drop interface to place delays, rules and campaign channels nodes wherever you like. Populate nodes by dragging and dropping segments, filters, rules, creatives and more from the easy to navigate side menus.


By applying filters and exclusions directly to the canvas your campaign becomes ultra-targeted and more flexible as the journey progresses. You don’t have to rigidly stick to the conditions in the original segment.

You can use email, SMS, Push and Retargeting all from our campaign canvas

Use multiple channels in your automations, don't rely on email alone

Your customer lifecycle automations do not have to be limited to email drip campaigns. Start following up with SMS, Web Push, App Push, Direct Mail and retarget offsite with Google Ads, Facebook Ads and Display advertisements.


All our channels are natively built into the platform so that you can use them in any your marketing automation workflows all from a single screen.


Simply drag-and-drop a channel node onto the canvas and connect it to a timer delay to start your multichannel campaign. There’s no need to leave the canvas!

Send emails and SMS when a customer like this pre-stay email from a travel company.

Set up triggers and responses to customer behaviour and actions

Target your customers exactly at the right time, when they’ve carried out a key action on your website or have hit a milestone. Personalise the journey for each customer, enhance their experience and increase conversion.


Our customer journey builder is ideal to set up key automations such as Abandonment series (Basket, Checkout, Product, Category, Search), Welcome series, Purchased series (Cross Sell, Up Sell, Replenishment), Post purchase reviews, Nuturing journeys, VIP and Loyalty campaigns, Back in stock, price drop and many more.

Send Transactional API emails and SMS such as order confirmation or password resets

Send transactional email and SMS automations with our API

Our transactional messaging API will transform your transactional and service messages. Send emails and SMS as soon as a customer has completed an action.


And sending transactional messages such as order confirmations, dispatch notifications and delivery updates via the same platform you use for campaign messages creates a more consistent and unified approach.


Transactional messages sent from ecommerce platforms can end up in the junk folder. Not with us. Our deliverability practices are second to none, you’re important messages will always be delivered.

What our clients say

Perfume in front of pink flowers

Email revenue up by 72% compared against previous automation provider

“Since moving over to RedEye they have exceeded our expectations with the level of strategic support and ideas they have provided to help grow Fragrance Direct, in comparison to our previous supplier. All of which has helped us see an impressive increase in performance with email revenue up by 72% when compared to what we achieved with our previous supplier.”

Danielle Hardie, Marketing Executive, Fragrance Direct
Couple watching Sky TV

Quick pace needed for Sky's Abandoned Basket programmes

“I really enjoy working with RedEye on Sky’s Abandoned Basket programme. RedEye strive to push the programme forward, always coming up with new initiatives to try. They are also very accommodating to Sky’s quick pace which is essential. I hope we work together for many more years to come.”

Victoria O'Brien, Digital Product Owner Manager

Predictive Frequency Management increases engagement by 17%

“We’ve gone from sending one or two emails a week to sending almost every day. Our open rates have increased to nearly 40%, click-throughs are averaging about 6% and conversion rate has over doubled.”

Charlotte Freddi, CRM Marketing Manager, Gtech

Explore more capabilities


Email, SMS, web push, retargeting

Reduce your time, tech stack and license fees by moving to a platform that can offer you all the channels you need.

Single Customer View

Actionable customer data

Combine, consolidate and connect all your customer data from transactional to behavioural and deliver data-driven personalisation.

Data Insights

Reporting made for marketers

Using natural search language (NLQ) anyone can create complex customer analysis and dashboards through a simple search prompt.

Talk to us

One of our friendly experts will be in touch to find out a little more about your challenges and give you a tour of our platform, highlighting exactly how our tech can solve your problems and help you reach your marketing objectives.

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