Automation


Scale powerful multi-channel automation throughout the whole customer lifecycle

Simplify and streamline your marketing efforts by being able to build, manage and optimise your multi-channel customer lifecycle strategy simply within one place.


Access to all your marketing channels in one place

Deliver seamless multi-channel experiences from one powerful journey builder.

Personalised communications to each and every individual

Maximise the data you hold to adapt the messaging to each customer at the right point in their lifecycle.

Automatically react to changing customer behaviours

Let your customers’ behaviours and actions guide them along their own personalised journeys.



Simple and intuitive campaign management capabilities

A complete view of all your campaigns at a glance

The complexity of managing campaigns from multiple data sources and different platforms is taken away via RedEye.

 

Designed specifically with digital marketers in mind, the intuitive interface enables you to keep on top of all campaigns, the segment information and their status through one screen.


Make every message personal and revelant

Inspire customers into action and captivate their imagination. Create sophisticated personalised communications in minutes via drag-and-drop dynamic content builders powered by transactional, behavioural, engagement and even contextual data that drive engagement, growth and loyalty.


Intuitive workflow builder to optimise the customer journey

Make the move to a customer-centric approach and easily set up automated campaigns triggered by the lifecycle stage your customers are at or their individual behaviours.

 

Through the variety of triggers and filters you can ensure your customers’ journeys are seamless across any channel, personalised to the individual customer and relevant in that moment to drive customer loyalty and retention.



Designed to drive success across multiple channels

Using a single customer view database create personalised customer experiences by utilising all marketing channels from one poweful workflow and journey builder. This is where data and channels meet.

Email marketing

Email marketing

Create customised, dynamic and personalised emails with or without the ability to code with our flexible editor and design options.

SMS

SMS marketing

Built in SMS functionality to send automated responses, complement your email campaigns and boost customer interactions.

Push Notifications

Push notifications

Integrate your mobile app data in your marketing automation workflows and engage your customers with one-to-one messaging.

Custom Audience Retargeting

Social and Search retargeting

Extend your reach easily with our Google Ads and Facebook integrations. Create targeted segments and export directly into your social audiences.

Direct Mail

Direct Mail marketing

Use our address match integration to cleanse your address data, then automate the delivery of your direct mail segments to your mailing house.

Website Personalisation

Web personalisation

Serve personalised and relevant content to specific segments on your website to enhance their onsite experience.



What our clients say

Predictive Frequency Management increases engagement by 17%

“We’ve gone from sending one or two emails a week to sending almost every day. Our open rates have increased to nearly 40%, click-throughs are averaging about 6% and conversion rate has over doubled.”

Charlotte Freddi, CRM Marketing Manager, Gtech

40% increase in email revenue through data-driven marketing automation

“The exponential growth of Travelodge’s CRM programme in the past couple of years has been credited to the sophisticated technology of RedEye’s Contour platform coupled with the skill, creativity and experience of their team.”

Stuart Dessler, Senior eCRM Manager, Travelodge

Automated data-driven personalisation, at every stage of the customer lifecycle

“My team found the campaign management and segmentation tools so user friendly they could scale up their triggered messaging programmes such as abandoned basket, browse and search, plus our nursery/welcome programmes across 7 countries.”

Matthew Grisman, Head of Customer Retention, MandM Direct
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Explore more capabilities designed to grow revenue and strengthen customer loyalty

People

Enthusiastic marketing automation specialists

Advice and support from dedicated customer success teams helping you reach your goals and produce great customer experiences.

Single Customer View

Create your unique single customer view

Combine, consolidate and connect all your customer data from transactional to behavioural and deliver data-driven personalisation.

Customer intelligence and Predictive Analytics

Intelligent campaign, customer and predictive analytics

Understand, query and action newly uncovered trends and drive your customers through each stage of the lifecycle for maximum returns.



Start driving more intelligent marketing automation today

Request a call and one of our friendly experts will be in touch to find out a little more about your business and its challenges. We’ll show you how RedEye can help you achieve your marketing goals.


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