Microsites and Landing Pages
Microsites and landing pages can offer two distinct benefits to your
online marketing campaigns.
Firstly, they provide a relevant and responsive fulfilment mechansism for customers
responding to your advertising. For example, a landing page from a search placement
which takes the customer straight to the product they want to buy will reduce the
risk of them dropping out of the purchasing process, as well as giving a more
satisfying customer experience.
Secondly, they can be used alongside any integrated
marketing or email campaign to capture data and build an online customer or prospect
database. A key asset to any online business. RedEye build and host microsites that can handle
online registration, data capture, customer surveys, forward to friend (F2F) referral
schemes, viral marketing and a whole host of other applications.
RedEye can manage any or all of this for you; from the creation, design, build and
hosting of a microsite or landing page, to simply hosting a microsite on your behalf.
Needless to say, we can give you access to a comprehensive range of reporting and
analytics tools to provide full insight into the results of each campaign,
right down to the behaviour of each individual.
To find out more about how we can help you call 0845 094 1114
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