HomeResourcesProduct Release: Send Time Optimisation

Product Release: Send Time Optimisation

25th July 2023 - 3 mins


By Andy Gilhooley

, Product Marketing Manager

RedEye now comes with Send Time Optimisation for all packages. With Send Time Optimisation, you can bid farewell to the guesswork of scheduling your emails.

Our new STO algorithm analyses your subscribers’ behaviour and patterns during the last six months for clicks and purchases to determine the optimal send time for that recipient.
Your emails will now be automatically sent at the precise moment when each recipient is most likely to click or purchase!
Our machine learning algorithm continuously monitor the performance of your campaigns. Learning from this data, Send Time Optimisation refines its recommendations to boost your email marketing effectiveness over time.

Watch how Send Time Optimisation works…


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It’s time to add another layer of personalisation to your campaigns. Experience the power of Send Time Optimisation today and enjoy the results of perfect timing.

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About the author

Andy Gilhooley
Andy Gilhooley Product Marketing Manager

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