A platform that automatically builds lifetime value 24/7, 365 days a year
The RedEye Customer Data Platform is a system that is always on, capturing every channel engagement with a customer, to build lifetime value. It constantly adds this data to the customer record, always tying together mobile devices with customer histories and identifying browsers as customers. It deepens your customer profile and the customer database. This process continues to build the customer profile, driving greater insight, customer knowledge and identifying business opportunities, helping you to build lifetime value.
"81% of marketers are looking to increase budgets for data-driven marketing, while 83% of marketers believe it's important to be able to make data-guided decisions. That's nearly every marketer! Over half expect to see revenue growth as a result of data-driven marketing investments (only 7% expect a decrease), and 39% plan to increase spend on data-driven marketing initiatives."