HomeResourcesOn-demand webinar: How to drive sales without solely focusing on discounts

On-demand webinar: How to drive sales without solely focusing on discounts

20th May 2024 - 21 mins


By Andy Gilhooley

, Product Marketing Manager

Are more of your customers hooked on discount codes? In this on-demand webinar our Marketing Director, Rachael Kotadia, provides valuable insights and strategies to help you create a successful price promotion exit plan.


This video is hosted by YouTube which contains a tracking cookie. Please accept Marketing Cookies to watch this video.


Covering the following topics:

πŸ’° How discounting can affect profitability
🎫 Examples of common discount code tactics in marketing automation
🧧 Customer behaviour following the spring 2024 budget
πŸ›οΈ The ‘cost of living crisis customer’
πŸ’› Defining what a loyal customer is
🏷️ Understanding how much of your customer database is price sensitive
πŸ’Œ Campaigns and personalisation ideas for you to try

If you would like to see how you can use RedEye to deliver marketing automation campaigns, book a personalised demo below

Book a demo

Enjoyed this article? Sign-up to receive updates

About the author

Andy Gilhooley
Andy Gilhooley Product Marketing Manager

Start driving more intelligent marketing automation today

Request a call and one of our friendly experts will be in touch to find out a little more about your business and its challenges. We’ll show you how RedEye can help you achieve your marketing goals.

It looks like you’re using Internet Explorer, which is no longer supported. You might experience issues, please click here to use chrome or here to use Firefox.
Close Bitnami banner