Get your multi-channel marketing strategy firing on all cylinders with actionable insights from these blog posts, webinars, guidebooks, infographics and more…
Effective Valentine's Day email marketing campaigns to your lapsing customers can only happen with good segmentation and personalisation.
Tips to help you develop a strategy to manage your newly acquired customers and most importantly – turn them into profitable repeat purchasers!
Personalisation, individualisation, customer experience. Whatever you call your approach to customer engagement, it’s about demonstrating mutual value exchange.
This infographic takes you on an automation evolution journey , starting with conversion-led, followed by lifecycle marketing and ending with AI-led automation.
In this guide find the answers to tackling the problem of delivering the best personalised customer experiences head on through marketing automation.
Reach your customers with personalised dynamic display ads with RedEye’s Criteo API Integration.
As consumers have become savvy to marketing strategies and turned off to mass mailings of the 'same old same old', it is more important than ever to address what you are sending.
How accurate is the customer data that you hold? Could the development of your Single Customer View have been enhanced by improving the accuracy of your customer data?
Apple announced Mail Privacy Protection for their Mail app on iOS15. To help you out we posed some of these pressing questions to three internal experts.
Go beyond simple campaign reporting and unlock a deeper understanding of the customers powering your brand, through Customer Intelligence.
In this blog we showcase tips and tricks for your re-engagement email campaigns to reduce the number of customers you lose.
Ecommerce has seen a sharp acceleration since the start of the pandemic and using marketing automation has been key to success for World of Books and Gtech.
