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The 2019 report is based on a survey of over 600 marketers, providing us with their views and benchmarks in terms of their approach to Customer Lifetime Value.
RedEye and Econsultancy's latest Predictive Analytics report follows on from last year's survey of 400 marketers, this time focusing on achieving predictive maturity.
This year’s Embracing Predictive Marketing report follows a survey of 400 marketers carried and a series of qualitative interviews with senior practitioners.
RedEye and Econsultancy's latest Predictive Analytics report follows on from last year's survey of 400 marketers, this time focusing on achieving predictive maturity.
